Case study · Entertainment and media
Global Research Company: Localizing Audience-Insights Video for a Coordinated Launch
We localized four audience-insights videos into Spanish and French, with script adaptation, voiceover, and subtitles delivered four days before a coordinated release.
What they do: A global audience-measurement and data company that helps media companies, advertisers, and agencies understand what audiences watch, hear, and buy.
The challenge
The company produced four audience-insights videos, each about six minutes long, for a total runtime of 24 minutes. All four needed to reach Spanish- and French-speaking audiences in a coordinated release on August 18, 2026, with the research terminology precise and the narration natural in each language.
Every asset had to meet strict delivery specifications: UTF-8 SRT subtitle files with a maximum of two lines per caption and 42 characters per line, and voiceover supplied as 48 kHz, 24-bit WAV files.
The solution
- Script adaptation: Linguists adapted each English script into Spanish and French, keeping measurement terminology consistent and the narration natural for local audiences.
- Voiceover: Native professional voice actors recorded the Spanish and French narration, timed to the original picture, delivered as 48 kHz, 24-bit WAV files.
- Subtitles: Spanish and French subtitles were timed to the picture and built as UTF-8 SRT files within the two-line, 42-character limits.
- Secure review: The client reviewed every file through our secure client portal before release.
The results
- Ahead of schedule: Final assets were delivered on August 14, 2026, four days before the coordinated August 18 release.
- Accepted with no rejections: The client confirmed acceptance of every file by email, with no file rejections.
- Follow-on work: The client assigned two additional videos.
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